About The Magazine
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| Overview |
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M is a member supported monthly
art magazine and listings guide that combines genuine editorial
content with comprehensive art listings in a single, elegant
format. In addition to providing up-to-date art listings (complete
with detailed maps that show the nearest subway stops) the
magazine maintains a professional editorial staff of art journalists
who write critical essays on art and interview key figures
in the art world.
Handsomely printed on heavy-weight catalog quality paper,
M also operates an easy-to-remember website, TheNewYorkArtWorld.com,
that complements the magazine with select press releases of
important exhibitions (these include images and links to exhibitors’
own web sites), as well as national and international art
listings with corresponding links and interactive art maps.
All of the art reviews published in M are archived on the
magazine’s website, and these can be easily accessed
by individuals and institutions for research. The site also
lists gallery openings and receptions.
Together, the monthly printed M and its Internet companion,
TheNewYorkArtWorld.com, form a smart one-stop information
resource for the art professional and art enthusiast. In so
doing, the magazine delivers a remarkably focused advertising
environment of upscale consumers and professionals.
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| Circulation |
Reaching directly into the heart of the international
art world, every month hundreds of galleries, museums and
cultural centers in the major art districts of New York and
Miami receive copies of M which they distribute to their visitors.
The magazine is also distributed through luxury hotels and
sent to art critics at all major news media. In bookstores,
M is available for purchase ($5 / cover price) and by subscription
($50 / year).
Internationally, the magazine is represented at prestigious
art fairs around
the world.
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| Readership |
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Total monthly readership exceeds 100,000 readers.
Ten issues are published each year; the months of July and
August are combined with June for an expanded summer issue.
The median age of the magazine’s readership is 36, with
48% male to 52% female. 42% have graduated from college, and
41% work in professional/managerial positions, with 12% working
in top management. 53% earn more than $100,000 household income.
Compiled in the year ending 2006, these figures apply only
to readers of the printed magazine, and do not take into account
its Internet readership.
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| Editorial
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Ten issues are published per year, wherein June, July
and August are combined for an expanded summer issue. Each
issue goes on sale approximately one week before the start
of the month.
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| History |
| M began monthly publication as
The Chelsea Art Guide in September 1997. The following year
it was expanded to include listings for all of the art districts
throughout New York.
The web site for the magazine, TheNewYorkArtWorld.com, was
launched in June 2000. The printed magazine was expanded again
in 2005 to include listings and art maps for the upcoming
art districts of Miami, together with New York.
Today M is recognized among art professionals as the insider’s
source for credible news, comprehensive art listings and independent
editorial coverage of today’s art world.
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Copyright © 2005- by MBM Publications/The New York Art World®. All rights reserved. No part of this publication may be reproduced, stored in a retrieval system, or transmitted in any form or by any means, electronic, mechanical, photocopying, recording, or otherwise, without the prior written consent of the copyright holder. |
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